This is where a content delivery network (CDN) comes in, becoming the number one tool for providing optimal and secure web performance, regardless of where the end user is. It is a must-have for all global businesses, and here are some of the main benefits of having a CDN service.
Speed: A high-performing website equates to high conversion and increased sales. Latency and speed issues tend to cripple web businesses and cause damage. A few seconds can mean the difference between a successful conversion or a bounce. A reliable CDN ensures that the loading speed is more than optimal and that online transactions go smoothly.
Availability: Due to the distribution of static content in many regions, CDNs have automatic server availability detection mechanisms with instant redirection of users. As a result, websites using CDNs experience nearly 100% availability, even during massive power outages, hardware problems, or network problems.
Visibility: There is a crucial common denominator between the online and offline world for companies: a good LOCATION. It is essential that when your prospect is evaluating potential companies to buy, you must be visible to them.
While, in traditional language, that may refer to real estate, in the online world, it is search engines that act as the gateway to the widespread visibility and reach of your business. Visibility is the key goal that search engine optimization (or SEO) aims to address for your business.
CDNs dramatically reduce the time from request to delivery, so the web page is delivered much faster. CDNs also offer other benefits. They can store their images on the CDN and deliver these images directly from PoPs (Points of Presence). Images tend to take longer to load, and you can optimize your website speed by storing images on a CDN.
CDNs offer significant SEO benefits by providing:
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Written by M. Catalin Cardei, on Monday 3 January 2022, in the category Web hosting